In a move to transform India’s water-drinking choices, WaterBox has joined forces with UNBX to get its safer, greener water cartons further into the domestic market. It’s not just a supply chain agreement, it’s a conscious move in making an ecosystem that goes beyond poisonous packages like plastic and glass bottles, both of which contain trace microfibers, which may be in the water we drink.
WaterBox’s response is simple but powerful: 100% recyclable paper cartons that are biodegradable, safe, and stylish. By avoiding the risk of glass, such as breakage and safety hazards, and avoiding the microplastic and microfiber contamination often found with plastic bottles, WaterBox offers hydration consumers can trust. This is part of a larger international movement, with countries very much banning or eliminating single-use plastics for the environment’s and public health’s well-being.
Safe, Sustainable, and Stylish
WaterBox has already made its unique presence felt in India’s luxury hydration segment, turning up in high-end hotels, upscale restaurants, airports, and select events. But now with UNBX support, the brand is poised to assert itself far more across India’s service and hospitality sector, ranging from fine dining establishments to boutique cafes and mass-catering events.
One of WaterBox’s greatest advantages for these partners is its customization feature. Restaurants, cafes, and hotels can brand or print their own logo directly onto the carton, so every beverage becomes a subtle brand statement. This is highly attractive to businesses that would love to reflect eco-friendly values without compromising premium appearance.
Through this synergy, WaterBox benefits with:
- Distribution potential across India through online and offline networks
- Total tech-enabled warehouse and inventory control
- Tailored B2B and D2C fulfillment agility
- Robust supply chain with assurance of product integrity
This system in place, WaterBox can assuredly fulfill the needs of big hospitality chain entities as well as small independent units without compromising quality or safety.
Raising the Standard for Everyday Hydration
The objective is obvious: to bring plastic-free, microfiber-free drinking water into everyday consumption for India’s consumers, not a niche or a premium offering. For UNBX, this alliance is merely another move toward helping mission-based brands scale successfully without losing their mission. For WaterBox, it’s expanding its foothold in the Indian market and demonstrating that more intelligent packaging can be both beautiful and functional.
By replacing traditional packaging with sustainable cartons, WaterBox is literally cutting wastage and helping India transition towards a greener future. It’s also addressing the long-overlooked issue of packaging safety, making what people consume safe from unnecessary contaminants that are absorbed from plastic and glass containers.
A Collaboration Focused on Vision and Impact
This partnership extends beyond distribution. It’s a meeting of like-minded values, WaterBox’s commitment to safe, sustainable hydration, and UNBX’s expertise in creating scalable, future-oriented market solutions. Coming together to combine innovation in green packaging with strong operational depth, the partnership can potentially transform the way packaged water is sourced, distributed, and consumed in India.
From luxury hotels to mainstream cafés, every WaterBox carton will bear witness to the fact that sustainability can be seamlessly incorporated into everyday life without any compromise on quality or appearance. Along with UNBX, WaterBox is not just keeping up with the growing need for conscious consumption but actively working towards building a safer, more sustainable future for hydration in India.
